A simple breakdown of liquidation preferences â the exit term that decides who actually gets paid and how much.
When founders negotiate a term sheet, valuation usually takes the spotlight. But hidden in the fine print is a clause that can matter more in determining who actually gets paid in an exit: liquidation preferences. Investors call them "downside protection." Founders sometimes call them "the silent killer." Both are right.
Below is a clear, appâready explanation plus a text version of the example in your image.
What are liquidation preferences?
Liquidation preferences set the rules for who gets paid first (and how much) when a company exits, whether through acquisition, IPO, or even bankruptcy.[1]
Preferred shareholders (investors) almost always sit ahead of common shareholders (founders and employees), which was originally designed to protect investors in smallerâthanâexpected outcomes.[2]
In practice, this can heavily skew who actually takes home money at exit, especially when exit values are close to or below the total capital raised.[1][2]
Common preference structures
Here are the main flavors your users will see in term sheets:
- 1x nonâparticipating (standard, more founderâfriendly)
The investor gets back their original investment or converts to common stock and takes their ownership percentage, whichever is worth more, but not both.[1] - Participating ("double dip")
The investor first gets their money back, then participates pro rata in what is left alongside common shareholders.[2][1] - Multiples (2x, 3x, etc.)
The investor is entitled to 2â3x their original investment before common stockholders get anything; these are very investorâfriendly and were more common in overheated markets.[2]
The key intuition for your users: preferences define the "waterfall." Money flows to investors up to their preference amount first, and only the leftovers (if any) go to common.
Scenario setup (from the image â table)
Use this table instead of the graphic:
| Item | Value |
|---|---|
| VC investment amount | 20M |
| Company postâmoney valuation | 100M |
| VC ownership stake | 20% |
| Exit scenario: company sold for | 40M |
Liquidation preference structures in this example:
- 1x nonâparticipating: Investor chooses between getting 20M back or taking 20% of the 40M exit via common.
- 1x participating: Investor gets 20M back, then also receives 20% of the remaining proceeds.
- 2x nonâparticipating: Investor is entitled to 40M before others; if exit is only 40M, this can wipe out common completely.[1][2]
Payout math for each structure
Given: investment 20M, ownership 20%, exit 40M.
1) 1x nonâparticipating
- Preference path: Investor takes 1x = 20M, common gets the remaining 20M.
- Conversion path: If investor converted to common, they would get 20% of 40M = 8M.
- Investor chooses the higher of 20M vs 8M â takes 20M.
- Result:
- Investor: 20M
- Founders/employees (common): 20M
2) 1x participating ("double dip")
- Step 1 â preference: Investor gets 1x = 20M off the top, leaving 20M.
- Step 2 â participation: Investor also gets 20% of the remaining 20M = 4M.
- Result:
- Investor: 24M total (20M + 4M)
- Founders/employees (common): 16M
3) 2x nonâparticipating
- Preference: Investor is entitled to 2 Ă 20M = 40M before common.
- Exit equals 40M, so the entire exit goes to satisfy the preference, with nothing left over.
- Result:
- Investor: 40M
- Founders/employees (common): 0
This is the exact "paper millionaire to zero" pattern your app will want to highlight: midârange exits plus heavy preferences can mean common holders get nothing even when headline prices look good.[2]
How to explain this in your app
For nonâfinance users, keep it punchy:
- "Preferences decide who gets paid first in a sale."
- "1x nonâparticipating: investors choose either their money back or their % of the sale."
- "Participating: investors get their money back and a % of what's left."
- "2x+ preferences: investors can take everything in small or midâsized exits; employees may get zero."
Then let users plug in three numbersâcapital raised, preference multiple, and a hypothetical exitâand show two big cards:
- "Money investors get before you: â X"
- "What's left for common (you, founders, employees): â Y â which could be 0 in some scenarios."
Hidden Impact: Liquidation preferences can dramatically affect exit payouts, turning seemingly good deals into zero returns for founders and employees.
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